India Blog

WAVES to redefine media & entertainment landscape MoS I&B Dr L Murugan

Published on 28-Apr-2025 09:39 PM

The Future of Media and Entertainment: WAVES 2025 in India

In the ever-evolving landscape of media and entertainment, India has become a standout, as its content creation industry nears $2.7 trillion. This growth places India at the center of a global movement that aims to redefine the media and entertainment landscape—this is the World Audio Visual and Entertainment Summit (WAVES). Hosted by the Prime Minister Narendra Modi under his leadership, WAVES has emerged as a transformative force in India’s media industry.

The Purpose of WAVES 2025 Dr. L Murugan, the Minister of State for Information and Broadcasting, has articulated the vision of WAVES 2025 with precision: it is a visionary initiative that will redefine the media landscape. The government has implemented a series of measures to support innovation and entrepreneurship in India’s content creation industry—this includes incentives for foreign film production, coproduction agreements, and the Film Facilitation Office (FFO), a pivotal tool for ensuring quality content across diverse platforms.

The summit is set to bring together innovators from around the world, policymakers, artists, and industry leaders. By fostering collaboration in an environment that values diversity of thought and creative expression, WAVES 2025 aims to shape how entertainment is created—digitally-first, streaming-first, and global—and distributed through platforms that connect people across borders.

India’s Youth: The Future of Entertainment With an average age of 29, India stands out as the youngest country in the world, with a vibrant culture and a passionate generation for creativity. Dr. Murugan has emphasized that young Indians are at the heart of this initiative, offering opportunities to shape global entertainment through workshops, events, and collaborations. The summit is not just about showcasing existing talent but also about nurturing the next generation of storytellers and innovators.

Conclusion WAVES 2025 represents a bold commitment to redefining the media and entertainment landscape in India. It is a chance for young Indians to thrive, collaborate with global leaders, and create pathways for their creativity. As WAVES 2025 unfolds across the country, it will serve as a beacon of hope and opportunity for someone like Dr. L Murugan.


source: WAVES to redefine media & entertainment landscape MoS I&B Dr...