The Wave of Culture, Creativity, and Universal Connectivity: A Personal Journey with Prime Minister Narendra Modi
In an era where technology dominates our lives and cultures are often overshadowed by industry, Prime Minister Narendra Modi’s remarks today stand as a beacon of hope. He addressed a global stage after the inaugurating of the World Audio Visual and Entertainment Summit (WAVES) 2025 at the Jio World Centre in Mumbai. Not only did he announce India’s rise as a global hub for film production, digital content, gaming, fashion, music, and live concerts, but he also personified a wave of cultural and creative innovation.
WAVES: The Ubiquitous Wave of Culture and Creativity
The acronym WAVES was not just a name; it represented the universal language of culture and creativity. MODI’s speech on this occasion is a profound reminder of how waves can bridge across cultures, connecting people through shared experiences and ideas. Just as WAVES move beyond borders into the digital realm with platforms like TikTok and Instagram Reels, they also spread across time, from physical films to live concerts. India’s cultural landscape,MODI argued, is a testament to this wave of innovation.
The Global Animation Market’s Potential
The global animation market holds immense potential, currently valued at over $430 billion and projected to double by 2030. This growth underscores MODI’s vision for India as not just a film producer but a catalyst for cultural transformation. By connecting cultures through films, MODI highlighted that this could be a game-changer in the global industry, offering opportunities for innovation across borders.
Cultural Roots and Creativity Responsibility
MODI emphasized the deep roots of culture in every street of India. He called on everyone to think about stories and emotions deeply, as these are the seeds of meaningful connections. This focus on cultural responsibility not only enriches individual lives but also prepares the ground for a more globalized creative world. His words were a call to preserve the richness of Indian storytelling, which could resonate with diverse cultures across the globe.
The OTT Sector and Its Impact
The OTT sector has experienced significant growth, contributing around $250 billion in revenue this year alone. This shift highlights how technology is redefining opportunities for storytelling, allowing people from all walks of life to engage with media they might not have before. MODI’s commitment to this trend serves as a reminder that innovation can happen anywhere.
Creating in India and Beyond
MODI invited investors to invest in people rather than just platforms. This invitation signals a shift towards creating stories that resonate globally, emphasizing the importance of cultural heritage and innovation. By encouraging global stakeholders, he pushed the boundaries of creativity beyond borders. Young people, especially those from underrepresented groups, have the opportunity to tell their stories, connecting with fans worldwide.
Investing in People: A Global Vision
The call to create in India reflects MODI’s belief in a future where people can be seen everywhere. This vision requires not just platforms but a collective effort—investors, artists, and policymakers alike—to ensure that the cultural richness of India remains at the center of global innovation.
Conclusion
PM Modi’s remarks are a powerful testament to how cultural waves connect us across time and space. By embracing creativity and innovation, India is not only reaching new audiences but also becoming a global connector. His vision for a world where cultures meet through culture and creativity is inspiring, urging everyone to participate in this universal language that binds us all together.